LAHORE, Nov 06 (APP):A delegation of Pakistani food and snacks exporters left for Malaysia on Wednesday for a two-week visit aimed to exploring export opportunities and strengthening trade relations between the two Muslim countries.
Prior to departure here, leader of the delegation Coordinator to Federal Tax Ombudsman Saif Ur Rehman told newsmen that the initiative reflects Pakistan’s commitment to expanding its footprint in the Southeast Asian market, particularly in the food and snack industry.
The delegation, comprising key exporters and industry representatives, would engage in various meetings with Malaysian importers, distributors, and government officials to showcase Pakistan’s diverse food products.
He further explained that current visit also aligns with Pakistan’s broader goal of increasing bilateral trade, tapping into Malaysia’s growing demand for quality halal food products.
By fostering stronger trade ties, Pakistan and Malaysia hope to promote mutual economic growth and create avenues for long-term collaboration.
The delegation’s visit underscores the potential for both countries to benefit from increased trade in sectors with shared cultural and economic interests, he added.