IWCCI partners with start-up to lift women-led businesses

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ISLAMABAD, AUG 5: /DNA/ – Samina Fazil, founder President, Islamabad Women’s Chamber of Commerce and Industry (IWCCI) on Friday said with the economic situation improving, the government should focus on start-ups to boost the economy.

Start-ups boost the economy with revolutionary technology and create new industries over time. When these start-ups go public, they become money-making engines for not just the owners but also for the employees and shareholders, she said.

This she said while signing an MoU with a newly established FinTech (financial technology) start-up, with an aim to digitize the financial needs of small businesses.

Samina Fazil said that start-ups need access to overseas markets, which means supporting cross-border data flows, limiting trade barriers and clearing away regulatory obstacles that hamper their growth.

We want to financially empower women-led and other businesses by providing a simple and powerful accounting tool, she added.

Naima Ansari, former president of IWCCI said that start-up-friendly policies do not require large amounts of money or incentives.

She said that we will support female entrepreneurs who don’t have access to expensive accounting resources as we want to play our part in digitising the country for a better tomorrow.

We will unlock the female entrepreneurial potential by providing them with this easy-to-use product to solve all their accounting needs, said Ansari.

Meenah Tariq, CEO of a newly established start-up Metric, said that start-ups also contribute to changing the image of the country.

We will be directly helping thousands of businesses with IWCCI and similar affiliations as accounting literacy is an important step for businesswomen to move closer to their goals, she said.